If a potential customer is in a decision-making moment, what video ad format is optimized to drive action and make it easier for them to take meaningful actions that you can measure?

• Non-skippable in-stream ads and in-feed video ads
• Skippable in-stream ads and bumper ads
• Non-skippable in-stream ads and skippable in-stream ads
• Skippable in-stream ads and in-feed video ads

The correct answer is:

• Skippable in-stream ads and in-feed video ads

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