Tania is about to send placement tags to publishers. Some publishers are asking for different placement tag formats while others require different tag protocols. What is the best option for Tania to manage these requests?

  • Inform the publishers that there is only one placement tag format that she can generate
  • Export tags in Excel files and send relevant file to each publisher
  • Ask publishers to make the changes to each code manually according to their respective needs
  • Change placement and tag settings for each placement and click Save. SAS will automatically update the tags.

The correct answer is:

  • Export tags in Excel files and send relevant file to each publisher.

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