What might you miss out on if you optimize for online conversions exclusively?

  • You may miss out on potential customers who watched your ad
  • You may miss out on potential customers who purchase offline only or research online but buy in-store.
  • You may miss out on potential customers who show interest in your product.
  • You may miss out on potential customers who engage across all ad formats

The correct answer is:

  • You may miss out on potential customers who purchase offline only or research online but buy in-store.

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