Grow Offline Sales Certification

When should an omnichannel shopping campaign approach be used?

October 16, 2022 Certificate Land

If you have separate online and offline budgets
If you don’t have a eCommerce website
When your ecommerce and in-store products do not have a strong overlap
When your ecommerce and in-store products have a strong overlap

The correct answer is:

When your ecommerce and in-store products have a strong overlap.

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