When the URL of a page is changed, it’s usually best practice to:

• Add a 302 redirect to the new location and update inbound links
• Do nothing – Google will find the new page and remove the old page from its index
• Keep both the old and new URL live until Google discovers the new URL
• Add a 301 redirect to the new location and update inbound links

The correct answer is:

• Add a 301 redirect to the new location and update inbound links.

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