Which of these statements is false regarding the amazon_attributed_events_by_conversion_time table?

The impressions column should not be leveraged to calculate total impressions served in the query timeframe
The time window used for your query will apply to the time of the conversion event
Conversions included within this table have occurred within 14 days of a traffic event
The conversions field will always contain a value of either 1 or 0

The correct answer is: