You work for a creative agency making video ads for a client who’s struggled to meaningfully connect with potential customers in their ads. Which of the following is an approach to help people think or feel something?
- Humanize the story.
- Showcase discounts and sales to drive interest.
- Avoid humor, as it’s more subjective.
- Convey multiple messages to resonate with the masses.
The correct answer is:
- Humanize the story.
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