Display & Video 360 Certification 

Your colleague wants to measure the brand perception, or Brand Lift, on his clients’ new audio ad Programmatic Guaranteed deal. When he runs a Brand Lift Study in Display & Video 360, he doesn’t see significant results for this deal. What’s the reason for this?

Barry Saltz
  • Brand Lift can’t be measured for audio ads.
  • Display & Video 360 can’t support Brand Lift measurement.
  • It takes several days for the report to show up in Display & Video 360.
  • Brand Lift can’t be measured for Programmatic Guaranteed deals.

The correct answer is:

  • Brand Lift can’t be measured for Programmatic Guaranteed deals.

🎓 Get all the latest and 100% correct Display & Video 360 Certification Exam Answers

Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.