Google Ads - Measurement Certification 

A marketing analyst is trying to determine the duration between a user’s first exposure and that user’s subsequent conversion. What report should they use to get that info?

Editorial Staff
  • They should use the seasonality report.
  • They should use the change history report.
  • They should use the time lag report.
  • They should use the navigation report.

The correct answer is:

  • They should use the time lag report.

🎓 Get all the latest Google Ads Measurement Certification Exam Answers