Which of the following is a key benefit of using data-driven decision making in your marketing strategy?
It helps you eliminate the guesswork to understand what your users want. It relies on trends rather than user behavior.
Read moreAuthor: Certificate Land
A marketer wants to unify every touchpoint in a multi-channel campaign. According to the omnichannel strategy, what role does the website play?
It provides a repository for downloadable files and resources. It is used to display promotional banners that aren’t shown elsewhere.
Read moreFill in the blank: When tracking how visitors interact with your site, ____ can reveal which paths users take before converting or signing up.
average scroll conversion paths bounce rates session duration The correct answer is: conversion paths.
Read moreWhat should you consider when selecting keywords to guide your content strategy?
Keywords that appear on competitor websites Keywords with high search volume and alignments with business goals Keywords that have seasonal
Read more