_______metrics show the number of customers exposed to the ad, as well as the total number of exposures.
New-to-brand Reach and frequency Viewability The correct answer is: Reach and frequency. Get all the latest and updated Amazon Ads
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The _______allows advertisers to pass insights from other sources such as retail purchases, call centers, CRM, or mobile events.
Customer Data Platform transfer Data Management Platform transfer Conversions API transfer The correct answer is: Conversions API transfer. Get all
Read moreMartha, a campaign manager, seeks a measurement and analytics solution to track the collective impact of her ad tactics on shopping activities during her client’s recent product launch while campaigns are mid-flight. Which analytics solution is suitable for her needs?
Omnichannel Metrics Amazon Brand Lift Amazon Marketing Cloud The correct answer is: Amazon Marketing Cloud. Get all the latest and
Read moreWhich of the following examples would be an outcome of a loyalty-based advertising goal?
A customer visiting the company website A customer using a discount code A customer returning to buy more items The
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