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Amazon Marketing Cloud Certification 

The _________ field contains the pseudonymous ad identifier associated with a given impression. It is often used in calculations to understand unique reach volumes.

November 21, 2023 Certificate Land
  • purchases
  • halo_code
  • request_tag

The correct answer is:

  • halo_code

🎓 Get all the latest and 100% correct Amazon Marketing Cloud Certification Exam Answers

  • ← How would you adapt this query to limit results to Sponsored Products keyword targeting only? SELECT ad_product_type, targeting, customer_search_term, match_type, SUM(spend)/100000000 AS total_cost_dollars,((SUM(spend)/100000000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions, SUM(clicks) AS clicks, (SUM(clicks)/SUM(impressions)) AS ctr FROM sponsored_ads_traffic WHERE match_type IN(‘PHRASE’, ‘BROAD’, ‘EXACT’) GROUP BY 1,2,3,4
  • The _________________ panel within AMC is a repository of Amazon-authored SQL templates and includes associated use cases, instructions, and a guide to interpret the results. →

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