AI-Powered Performance Ads Certification

A pet food store chain hopes it can increase the value of its Google Ads campaign by creating its first value-based bidding strategy. What should it do first?

Certificate Land
  • Develop a value-based Smart Bidding strategy in the store’s top two campaigns.
  • Develop a strong, goal-based measurement and attribution strategy
  • Develop a volume-based Smart Bidding strategy across all campaigns
  • Develop a big list of negative keywords to prevent traffic from uninterested customers

The correct answer is:

  • Develop a strong, goal-based measurement and attribution strategy.

🎓 Get all the latest and updated Google AI-Powered Performance Ads Certification Exam Answers

You May Also Like

If an advertiser’s marketing objective is to generate leads, how can the advertiser optimize their Performance Max campaigns for value?

Certificate Land

A marketer is thinking about leveraging Google’s AI solutions, using their own privacy-safe data, as a means of increasing value from marketing. What is a benefit of using their own privacy-safe data for this purpose?

Certificate Land

A digital marketing manager for a large retailer manages a fully flexible budget for their campaigns. Which best practice should they follow in order to maximize results from their flexible budget?

Certificate Land