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Amazon DSP Certification 

Spencer analyzed performance for his Sponsored Products campaign for mystery thriller books and realized that they are running out of budget every day. If he cannot increase his budget, what alternative action(s) would be appropriate? (select all that apply)

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  • Increase bids on under performing keywords
  • Pause the campaign since it can’t run through the day
  • Decrease bids on under performing keywords
  • Remove low performing keywords

The correct answer is:

  • Decrease bids on under performing keywords
  • Remove low performing keywords

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