HubSpot Inbound Sales Certification 

What should your outreach messages try to do?

Certificate Land
  • Persuade the buyer to shorten their buying timeline.
  • Generate a response of any kind from the buyer.
  • Help the buyer make progress in defining or solving their problem.
  • Move the buyer into the next stage of the buyer’s journey.

The correct answer is:

  • Help the buyer make progress in defining or solving their problem.

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