HubSpot Inbound Sales Certification 

Where in your presentation should you present case studies on other companies you’ve worked with?

Certificate Land
  • At the beginning of the presentation, to build credibility.
  • At the end of the presentation, to encourage commitment.
  • Throughout the presentation, to add continuity.
  • Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation.

The correct answer is:

  • Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation.

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