Your client has a documentary film coming out next month. They have three separate 30-second promo videos and want to identify which ad viewers watch to the end most often. To prioritize showing that ad, what type of video creative optimization would you use in Display & Video 360?
- Optimize for clicks
- Optimize for completions
- Optimize for conversions
- Optimize for time spent on-screen
The correct answer is:
- Optimize for completions.
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