Last week, your company launched a Programmatic Guaranteed deal in Display & Video 360 for a specialty foods business. You notice while reviewing impressions that the deal under-delivered. What’s the first step to figuring out what happened?
- Use the deal troubleshooter.
- Review the campaign-level targeting.
- Contact the publisher.
- See if the line item has multiple targeting assigned.
The correct answer is:
- Use the deal troubleshooter.
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