What is a key benefit of Custom Tables when compared to Unsampled Reports?

• Custom Tables support ad-hoc analysis with reports in the Google Analytics user interface
• Custom Tables enable you to pull more unsampled historical data
• Custom Tables have higher row limits than Unsampled Reports
• Custom Tables can be scheduled to run daily

The correct answer is:

• Custom Tables support ad-hoc analysis with reports in the Google Analytics user interface.

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