How do you build relevance and authority for your website?

Build relevance by creating high-quality content people want to read. Build authority by building high-quality backlinks.
Build relevance by creating backlinks. Build authority by using keywords throughout your content.
Build relevance by telling people about your content so that they can ﬁnd it and link to it. Build authority by creating high-quality content people want to read.
Build relevance by adding alt text to your images. Build authority by starting a topic cluster.

The correct answer is:

Build relevance by creating high-quality content people want to read. Build authority by building high-quality backlinks.