Grow Offline Sales Certification 

When should an omnichannel shopping campaign approach be used?

Certificate Land
  • If you have separate online and offline budgets
  • If you don’t have a eCommerce website
  • When your ecommerce and in-store products do not have a strong overlap
  • When your ecommerce and in-store products have a strong overlap

The correct answer is:

  • When your ecommerce and in-store products have a strong overlap.

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