Search Ads 360 Certification 

Your customer is considering their reports and notices that Search Ads 360 is using a previously generated basic linear attribution model to track conversions instead of the data-driven attribution model they set up last week. Why might Search Ads 360 be defaulting to the previous model?

Editorial Staff
  • The number of clicks and conversions falls below the data requirements.
  • Historical data is transferring to the new model created.
  • The model was created during the bid strategies learning period.
  • There are too many keywords included in the bid strategy.

The correct answer is:

  • The number of clicks and conversions falls below the data requirements.

🎓 Get all the latest and updated Search Ads 360 Certification Exam Answers