DoubleClick Search Campaign Management Certification 

Applying a label to an ad group enables you to create remarketing lists based on what user action?

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  • User performing a search for any keyword in the campaign
  • User performing a search for any keyword in the ad group
  • User clicking on an ad while searching for any keyword in the ad group
  • User clicking on an ad while searching for any keyword in the campaign

The correct answer is:

  • User clicking on an ad while searching for any keyword in the ad group.

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