What metrics are different yet still complimentary between Search Ads 360 and Google Analytics 4?
Return on investment (ROI) Return on ad spend (ROAS) Engagements Conversions The correct answer is: Conversions 🎓 Get all the
Read moreAuthor: Editorial Staff
Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?
You tell them it’s templates. You tell them it’s rules. You tell them it’s bulksheets. You tell them it’s conversions.
Read moreYour client creates hand-painted desk calendars. They’re wondering what the optimal window of time might be to review the performance of their Search Ads 360 campaign. How do you respond?
You tell them it would be four conversion cycles. You tell them it would be five to six conversion cycles.
Read moreYou want to plan, budget, manage your spend, and understand your campaign’s success in Search Ads 360. What tool would you use?
You’d use Performance Center. You’d use the Overview page. You’d use App Switcher. You’d use Tools & Settings. The correct
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