Fill in the blanks: For business-to-business sales teams, an ideal customer profile usually identifies ________. For sales teams who sell directly to consumers, an ideal customer profile identifies ________.
- an industry, a geographic territory
- an individual company, a specific potential customer
- a type of company, a portion of the general population
- a small group of target accounts, a larger group of prospects
The correct answer is:
- a type of company, a portion of the general population.
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