How would you view data for Revenue, Transactions, and Average Order Value per traffic source?

  • View the All Traffic > Source/Medium report and select “Ecommerce” in the Explorer tab.
  • View the Ecommerce > Sales Performance report and add Source/Medium as a secondary dimension.
  • View the Ecommerce > Overview report and select “Avg. Order Value” as a metric in the time graph.
  • View the Mobile > Overview report and select “Ecommerce” in the Explorer tab.

The correct answer is:

  • View the All Traffic > Source/Medium report and select “Ecommerce” in the Explorer tab.

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