In order to include a link in a Story, Instagram requires business accounts to have ____ followers.
- 500
- 1,000
- 5,000
- 10,000
The correct answer is:
- 10,000.
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- Scenario: Tom is an avid Facebook user. Tom’s friend, Jane, posts a video from a travel-focused company called Get Out, Stay Out, about a new, local hiking trail. In the comments, Jane shares her thoughts and opinions about the trail. The following day, Tom’s sister sends him the same video link through Facebook Messenger. The Facebook algorithm sees all these interactions. Keeping this in mind, it’s likely Facebook will _______.
- Which of these KPIs demonstrate social media ROI? Choose all that apply.