Grow Offline Sales Certification 

What are three Smart Bidding strategies that can help you optimize to offline conversion actions? Choose three.

Certificate Land
  • Maximize Conversion Value
  • Cost-per-impressions (CPM)
  • Target Cost-per-Action (tCPA)
  • Target Return on Ad Spend (tROAS)
  • Cost-per-click (CPC)

The correct answer is:

  • Maximize Conversion Value
  • Target Cost-per-Action (tCPA)
  • Target Return on Ad Spend (tROAS)

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