What is a benefit of portfolio bid strategies?
- They manage geo-targeting across the portfolio of campaigns to reach the target.
- They split conversion credit across all interactions to provide better insights.
- They manage bids on keywords across the portfolio to reach the target.
- They find the best-performing geographic areas and adjust bids to reach the target.
The correct answer is:
- They manage bids on keywords across the portfolio to reach the target.
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