What is an App Install Ad?

  • an ad that runs on third-party services to help drive installs of your mobile app
  • a Promoted Twitter Ad that allows you to reach audiences who are most likely to download your app
  • a new kind of video ad from Twitter
  • an ad that displays across the iOS and Google Play stores

The correct answer is:

  • a Promoted Twitter Ad that allows you to reach audiences who are most likely to download your app.

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