HubSpot Social Media Marketing Certification II 

What purpose does a call-to-action serve in a short-form video?

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  • It encourages viewers to interact in some way.
  • It provides a break in the content.
  • It signals the end of the video.
  • It provides a summary of the video’s content.

The correct answer is:

  • It encourages viewers to interact in some way.

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