Your campaign reports show that you have products with high advertising cost of sales (ACOS). What bid adjustment should you make to optimize your campaigns?

  • Increase bids on these products if they have high sales
  • Make no bid adjustments as they will have no effect on this
  • Decrease bids on these products to help reduce ACOS

The correct answer is:

  • Decrease bids on these products to help reduce ACOS

🎓 Get all the latest and 100% correct Amazon Ads Campaign Optimization Exam Answers