In order to use target cost–per–acquisition (CPA) bidding, an advertiser must:
- be opted in to the Search Network and YouTube
- be using viewable cost–per–thousand impressions (vCPM) bidding, with a certain number of viewable impressions in the previous 30 days
- be opted in to the Search Network
- have a certain number of conversions in the previous 30 days
The correct answer is:
- have a certain number of conversions in the previous 30 days.
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