Which storytelling methods does Google recommend for use within your YouTube campaigns?

  • Focus, animated shot, the best-case
  • Tease/amplify/echo, direct shot, the follow-up
  • Wide shot, tight shot, the close-up
  • Contrast/context/color, immersive shot, the payoff

The correct answer is:

  • Tease/amplify/echo, direct shot, the follow-up

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