Consider the following scenario. You work for a fashion retail company and have asked your customers’ for their favorite fashion brands in your loyalty program sign-up form. You create a segment of customers who prefer designer fashion brands and have also purchased products from your luxury collection in the past 6 months. What is this demonstrating?

The capabilities of an email marketing strategy that has an integrated ESP and CRM
The capabilities of an email marketing strategy that can bypass Apple’s Mail Privacy Protection feature
The capabilities of an email marketing strategy that does not need automation
That capabilities of an email marketing strategy that has an integrated ISP to ESP

The correct answer is:

The capabilities of an email marketing strategy that has an integrated ESP and CRM.