Your client is an advertising agency who manages multiple clients across various categories. How should they structure their Campaign Manager 360 instance(s) to make sure there’s simple transferability?

  • Create many campaigns for each account you manage within the agency
  • Create one agency account with multiple advertisers within that account
  • Create multiple networks, one for each of the multiple clients
  • Create many campaigns, one for each of the clients

The correct answer is:

  • Create one agency account with multiple advertisers within that account.

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