Your client would like you to share video campaign metrics on how many times users stop their video ad and how many times users restart their video ad. To meet this request, which two rich media metrics from Campaign Manager 360 would you show the advertiser?

  • Video plays and video completions
  • Video pauses and video completions
  • Video plays and video pauses
  • Video stops and video replays

The correct answer is:

  • Video stops and video replays.

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