When optimizing to build awareness, what components should you optimize first?

  • Spend, pacing, and frequency
  • Sites, creatives, and time of day
  • Audience, creatives, and brand
  • Viewability, budget, and pacing

The correct answer is:

  • Sites, creatives, and time of day.

🎓 Get all the latest and 100% correct (Bid Manager Optimization) Optimize your Display & Video 360 Campaign Assessment Answers

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