YouTube Creative Essentials Certification

Which demonstrates the “Direct” principle in the ABCDs?

  • Include brand or product name in voiceover
  • Consider quick cuts to keep the energy up
  • Frontload the story arc
  • Use YouTube’s interactive platform features to invite viewers to visit your website, watch another video, or subscribe to your channel

The correct answer is:

  • Use YouTube’s interactive platform features to invite viewers to visit your website, watch another video, or subscribe to your channel.

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